Behavioral Funnels
Visualize your user conversion journeys and identify where you're losing potential customers.
Why Funnels?
Standard analytics tell you what happened. Funnels tell you where the momentum stopped. By mapping out specific steps, you can:
- Detect high-friction pages during checkout
- Measure the impact of UI changes on conversion
- Identify loyal user segments
1. Landing Page100%
2. Pricing View85%
3. Sign Up45%
4. Payment12%
Example Funnel Visualization
Step Types
Page View Steps
Triggered when a user visits a specific URL. Dynamic paths are supported using wildcards (e.g., /products/*).
Event Steps
Triggered when a custom event is fired or a specific CSS selector is clicked.
Ready to track?
Funnels are calculated in real-time. Once you create a funnel, historical data (if available) will be retroactively applied within 1 hour.